The extension of a domain name is a matter of the place (target region) you want to visit the website. If your business is specific to India, then you should extend your business worldwide, you should consider buying .COM domain.
Nonetheless, you should start with the .in domain rather than invest a lot of money (as .COM domains are sold first and mostly good names come with premium prices) in picking up the .COM domain also the .COM domain might not be available. You can buy it if you grow in the future. But try to find the unique name at the beginning, if possible, to get .COM to prevent further headache of these things. According to Google search, if .in has a higher ranking then it gives an advantage.
Here are the Benefits of using .IN TLD (Top Level Domain)
- Affordable, quick and easy to register.
- .In performs better in search in India.
- Reliable performance and security domains.
- More than 2 million .In domain users.
- .In domain name creates and builds a distinct Indian web identity.
- Reach millions of customers with your unique Indian online identity (website & email)
Some people also suggest to take both of them and use them then and switch them to the first one that works better for your company. Have you a local service or product? If you’re in India but plan on conquering the world, use”.COM.”The domain”.in” is your best choice if you offer something that you ship only in India, for example. It shows your company location and market focus right from the start. It also provides the future customers a simple identity.
However, if available, you should definitely purchase the .COM domain. To stop your visitors landing at another location, not to use it online .COM Domain Extension has gained credibility in the world of websites because 46% of websites have the extension and are also considered as the default extension. Also, you may get the best price compared to other extensions if you want to sell back the .COM domain in the future. The greatest benefit of the .COM domain is its use in any of the sectors like online money-making, blogging, personal websites and everything on the market.
Some people prefer the .IN domain, but also the .COM domain as well, if you launch a website specific to India, as a number of people may mistakenly visit the .COM domain while thinking about the .IN site. Most web browsers typed by the user without extension typically navigate to the .COM domain by default.