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Manesar: The next Gurgaon

While its position as an auto and auto-ancillary hub has been strengthened by the location of Maruti's second unit and Hero Honda's new unit there, as well as a host of ancillary industries in the automobile segment, IT companies & ITES companies from Gurgaon too are spilling over into this industrial hub, south of Gurgaon

Due recognition of Manesar's pre-eminent position in Haryana, particularly in Gurgaon, has been given with its inclusion in Gurgaon's 2021-Masterplan. Manesar's importance is two-fold now. As residential property prices in Gurgaon soar beyond the reach of the common man, Manesar provides the muchneeded infusion of land for middlebudget housing, especially to service the needs of those working in the industrial units of Manesar.

With the merger the new "Gurgaon-Manesar" Master Plan, a total of 1199 hectares of land has been earmarked for commercial development, as against the 220 hectares in the earlier master plan. Moreover, the Haryana government has also allowed private investors to develop 50% of the area of sectors reserved for commercial use. With this government move, it is clear that there is a push in the commercial development such as malls, corporate parks and convenient shopping centres. Since the development here is expected to be an extension of the new city of Gurgaon, the planned 'lifestyle' is a takes off from that of the millennium city.

Currently, the Master Plan of Manesar has 9 sectors with provision for future development. Out of the nine, one sector has been left aside for residential, one for institutional units, both public/semi-public unit, and the rest will have industrial as well as commercial units.

As far as residential segment is concerned, the Master Plan for Manesar has set aside a full sector (Sector 1) for residential development. The sector will have group housing societies and plots for people working in the industrial sectors of Manesar. This planning is more holistic and inclusive than that of Gurgaon, which has been labelled premium and accommodates a much smaller ratio of the mid-budget homes than premium. Other utilities and facilities proposed in the sector are a hospital, schools and a neighbourhood-shopping complex, apart from a 220 KV sub station. The design of the sector has been such that the group housing forms the periphery of the sector with the plotted development in the middle.

Currently, the industrial area in IMT Manesar is spread over 3,500 acres and the primary automobile manufacturers are Honda, Hero Honda and Maruti Suzuki. The industrial units comprise auto and auto components, high precision industries, textile exporters, pharmaceutical, and now, even software companies.


The government has earmarked 140 acres to Technology Park, each divided into 10 parts. Various companies have taken up land in this IT Park, including HCL, Agilent Technologies, Bharti. Vigneshwar Developers have bought land here, which they propose to sell, while Anantraj will be leasing this out to other companies. The Technology Park is worth over Rs 3600 crore and the construction is already in full swing, along with other infrastructural developments. The Floor Area Ratio too has been substantially increased from 1.25 to 2.25 with an approval for constructing commercial buildings up to 15 floors in the IT Park.

What gives Manesar a fillip is infrastructure initiatives such as the expressway being extended till the Haldiram crossing, which will be complete by January 2008. Besides, it is likely that the Metro Rail proposed till Gurgaon will be extended to Manesar, in Phase 3. There is also a proposal for a monorail. Even the Kundli-Manesar-Palwal expressway will open up more opportunities in terms of investments by foreign and domestic companies. HSIDC has a dedicated power station of 220 KV and four substations of 66 KV to cater to the needs of both the industrial and residential areas.

Manesar Master Plan

RESIDENTIAL



Manesar currently employs people who have to travel from Gurgaon, Bhiwadi and Dharuhera. According to Sakshi Property's Vinod Goel: "Dharuhera and Bhiwadi are preferred options for industrial employees as they are cheaper. Gurgaon is quite expensive but Manesar is locationally positioned midway - with emergence of good residential options in Manesar people will opt to stay here only."

The demand for residential property in Manesar is estimated to surpass supply and this will further push up the values. HSIDC has allocated 250 acres for residential developments in Sector 1 with 550 residential plots and 50 grouphousing societies. All residential development is in Sector 1, Manesar (left side on highway when approaching Manesar from Gurgaon) and has IMT View CGHS, SIDCO CHGS Flats, with around 500 flats. Also the Group Housing Societies made by the factory employees have 2-BHK (900 sq ft), 3-BHK (1100-1500 sq ft), and 4-BHK (1800-2400 sq ft) options at the rate of Rs 1900-2000/sq ft. There are many plots of sizes 250, 312, 450, 900 sq m. There is a quota for industrial plot holders.

Quota in allotment
  • 75% for industrial plot holders
  • 25% for general category (non industrial plot holder)
  • Rates are different for quota category Industrial Plot Holders - Rs 15,000-17,000/sq mt and general category Rs 18,000-21,000/sq mt.
The value of plots have escalated 6 times over in 3 years, from Rs 2,500-3,200/sq mt +PLC in 2004 at the time of allotment.

COMMERICAL

A whole sector has been set aside for commercial activities in Manesar. Currently, there is one non-air conditioned shopping complex, Raheja Square, which houses bank branches and ATMs of ICICI, IDBI, Kotak Mahindra Bank, Yes Bank and HDFC. There are three malls in the pipeline in Sector 2 - one each by Uppal & Amrapali, which have started construction, while Eros' digging is complete. There are 9 more planned in the sector. All malls are in the ground plus seven format - G+1 for retail and 2-7 for office. The retail rates are Rs 14,000-17,500/sq ft while office values are Rs 6,500/sq ft on the upper floors. Currently, the offices in the area are mainly those of placement services, lawyers, chartered accountants, industry related services, courier-services and other proprietary firms. Food outlets servicing Manesar include Manesar Club, Highway-McDonalds, Nirulas, Haldiram on the highway - retailers are currently negotiating with Haldirams for presence in the malls too.

Manesar may soon be viewed as a Gurgaon extension and is expected to cater to a similar lifestyle.



Source: The Times Of India

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